Social media influence on buying behavior Indonesia 2022

According to a survey on social media in February 2022, the majority of Indonesians have bought items after seeing them on social media, accounting for approximately 62.1 percent of the respondents. As of October 2022, Facebook has the largest market share among other social media platforms in the country.

根据2022年2月的一项社交媒体调查，绝大多数印度尼西亚人在社交媒体上看到商品后进行了购买，占受访者的约62.1%。截至2022年10月，在我国的社交媒体平台中，Facebook的市场份额位居首位。