Hardware & Home Improvement Stores in Bulgaria - Market Research Report (2014-2029)

Hardware and home improvement stores’ revenue is forecast to rise at a compound annual rate of 1.4% over the five years through 2024 to reach €155.8 billion. Private spending on home renovation and maintenance, construction activity, environmental awareness and the number of households each play their part in determining sales. The EU and the UK enjoyed a housing market boom prior to 2023, when soaring mortgage rates deterred many from buying a new house. While demand for outfitting new houses is down, more Europeans are turning to repair, maintenance and renovation work on their existing properties, helping to raise sales of hardware and home improvement products. This trend accelerated during the COVID-19 pandemic, as people confined to their homes looked to refresh their surroundings and found themselves with more time to dedicate to DIY projects. Hardware and home improvement stores were deemed by many governments as essential businesses, allowing them to remain open during the lockdowns.

预计至2024年的五年间，五金及家居建材门店营收将以1.4%的复合年增长率增长，营收规模将达1558亿欧元。家庭翻新与维保的私人支出、建筑活动、环保意识以及家庭户数，均会对门店销售额产生影响。欧盟与英国在2023年之前曾经历住房市场繁荣，彼时飙升的抵押贷款利率令诸多潜在购房者望而却步。尽管新房装修需求有所下滑，但越来越多欧洲民众转而对自有房产进行修缮、维保与翻新，这一趋势推动了五金及家居建材产品的销售额增长。这一趋势在新冠疫情期间进一步加速：因居家防疫的民众希望改善居家环境，且拥有了更多时间投身DIY项目。诸多政府将五金及家居建材门店列为必需类商业主体，使其得以在封控期间持续营业。