Data and results for the bachelor thesis: Reasons to continue or stop using a virtual coach for quitting smoking and increasing physical activity: A mixed-methods analysis.

This dataset contains data and results from the analysis conducted for the bachelor thesis, "Reasons to continue or stop using a virtual coach for quitting smoking and increasing physical activity: A mixed-methods analysis.". In this study, a mixed-methods analysis (thematic analysis, quantitative analysis, and a literature study) was carried out to find out what the reasons are for wanting to stop or continue using a virtual coach. By using triangulation, themes were found. Based on these themes, recommendations have been given on how to improve the virtual coach.

本数据集包含为学士学位论文《戒烟与提升体力活动的虚拟教练（virtual coach）使用延续与终止动因：混合方法分析》开展的分析数据与研究成果。本研究采用混合方法分析范式，涵盖主题分析、定量分析与文献研究，旨在探究用户停止或继续使用虚拟教练的动因。研究通过三角验证法提炼出核心主题，并基于上述主题针对虚拟教练的优化改进提出了针对性建议。