Focus groups data for the 2019 Measuring aesthetics project (NESP TWQ 5.5, Griffith Institute for Tourism Research)

Organizing focus groups was used as an effective qualitative research method to examine collective opinions of participants on a specific topic. Within NESP 5.5 project, focus groups consist of an exploratory study to explore the psychological antecedents of human aesthetic assessment of underwater sceneries at the GBR among three groups of different cultural backgrounds: Chinese, non-indigenous Australians and First People Australians. Focus group folder contains one dataset report, and three folders (Australian, Chinese, First People) with seven images.

Methods:

Within the NESP 5.5 project, 29 respondents were recruited in four focus groups:
1) Focus group with 7 non-Indigenous Australian citizen respondents: 2nd May 2019
2) Focus group with 8 Chinese visitor respondents: 7th May 2019
3) 1st focus group with 5 First Peoples respondents: 31st May 2019
4) 2nd focus group with 9 First Peoples respondents: 5th June 2019
During each focus group, respondents were asked to share their top-of-mind and personal experiences with the GBR. Next, they worked together to rank 20 underwater images of the GBR from what they thought to be the most beautiful, to the least beautiful scenery in two rounds (10 images/round). These 20 images represent five environmental conditions of the GBR (highly aesthetic, medium aesthetic, low aesthetic, polluted areas with the presence of some rubbish and coral restoration sites). These were selected based on aesthetic ratings in project NESP TWQ 3.2.3 and an agreement among the research team of eight experts. With the approval of all participants, each focus group was audio-recorded and later transcribed using REV Ltd.’s transcribing services. For more information about the audio recordings please contact: Dr (Jenny) Dung Le (email: [e-mail])

Further information can be found in the following publication:
Le, D., Becken, S., & Whitford, M. (2020) A cross-cultural investigation of the great barrier Reef aesthetics using eye-tracking and face-reader technologies. Report to the National Environmental Science Program. Reef and Rainforest Research Centre Limited, Cairns. Published online at https://nesptropical.edu.au/wp-content/uploads/2020/09/NESP-TWQ-Project-5.5-Technical-Report-2.pdf

Format:

The focus group folder includes one dataset report form and three subfolders labelled Australians, Chinese and First People. Each subfolder contains images in Png format showing picture rankings during these focus groups.

Data Dictionary:

- FG: Focus Group
- Australian FG1/2: Picture 1/2 taken in the focus group discussion with non-indigenous Australian participants.
- Chinese FG1/2: Picture 1/2 taken in the focus group discussion with Chinese participants.
- First People FG1: Picture taken in the first focus group discussion with First People participants.
- First People FG1.R1/2: Picture 1/2 taken in the second focus group discussion with First People participants.

References:

Data Location:

This dataset is filed in the eAtlas enduring data repository at: data\custodian\2019-2022-NESP-TWQ-5\5.5_Measuring-aesthetics

组织焦点小组（focus groups）是一种有效的定性研究方法（qualitative research method），用于考察参与者对特定主题的集体意见。在NESP 5.5项目中，焦点小组构成了一项探索性研究，旨在探究来自三种不同文化背景（中国人、非原住民澳大利亚人（non-indigenous Australians）、澳大利亚原住民（First People Australians））的人群对大堡礁（Great Barrier Reef，GBR）水下景观进行审美评估（aesthetic assessment）的心理前因（psychological antecedents）。焦点小组文件夹包含一份数据集报告，以及三个子文件夹（分别对应澳大利亚人、中国人、原住民群体），内含7张图片。

Methods:

在NESP 5.5项目中，共招募29名受访者参与4个焦点小组：
1) 非原住民澳大利亚公民焦点小组：7名受访者，时间为2019年5月2日
2) 中国访客焦点小组：8名受访者，时间为2019年5月7日
3) 澳大利亚原住民第一焦点小组：5名受访者，时间为2019年5月31日
4) 澳大利亚原住民第二焦点小组：9名受访者，时间为2019年6月5日

在每个焦点小组中，受访者被要求分享其对GBR的即时想法与个人体验。随后，他们协作完成20张GBR水下图片的排序任务：将图片从最美丽到最不美丽分为两轮进行（每轮10张图片）。这20张图片代表GBR的五种环境状况：高审美价值、中等审美价值、低审美价值、存在垃圾的污染区域及珊瑚修复区（coral restoration sites）。图片的选择基于NESP TWQ 3.2.3项目的审美评分结果及由8位专家组成的研究团队的共识。经所有参与者同意，每个焦点小组均进行录音，并通过REV有限公司的转录服务完成文本转录。如需获取录音相关更多信息，请联系：Dr (Jenny) Dung Le（邮箱：[e-mail]）

Further information can be found in the following publication:
Le, D., Becken, S., & Whitford, M. (2020) 《基于眼动追踪（eye-tracking）与面部识别技术（face-reader technology）的大堡礁审美跨文化研究》。提交至国家环境科学计划（National Environmental Science Program）。珊瑚礁与雨林研究中心有限公司（Reef and Rainforest Research Centre Limited），凯恩斯。在线发布地址：https://nesptropical.edu.au/wp-content/uploads/2020/09/NESP-TWQ-Project-5.5-Technical-Report-2.pdf

Format:

焦点小组文件夹包含一份数据集报告表及三个子文件夹（分别标注为澳大利亚人、中国人、原住民）。每个子文件夹内均为PNG格式图片，展示焦点小组讨论期间的图片排序结果。

Data Dictionary:

- FG：焦点小组（Focus Group）
- Australian FG1/2：非原住民澳大利亚人焦点小组讨论期间拍摄的第1/2张图片
- Chinese FG1/2：中国人焦点小组讨论期间拍摄的第1/2张图片
- First People FG1：澳大利亚原住民第一焦点小组讨论期间拍摄的图片
- First People FG1.R1/2：澳大利亚原住民第二焦点小组讨论期间拍摄的第1/2张图片

Data Location:

本数据集存储于eAtlas长期数据存储库（enduring data repository），路径为：datacustodian2019-2022-NESP-TWQ-55.5_Measuring-aesthetics