Top reasons Gen Z return clothing items online in the United States 2023

In the United States, Gen Z consumers of apparel gave insights on the leading reasons why they return online purchases in 2023. The majority of respondents, more than 35 percent, return clothes from online orders due to not liking the sizing. A little less than 30 percent returned online purchases due to the items not looking as consumers thought they would, while only 13 percent buy the same item in different sizes and return the ones that do not fit well.

在美国，2023年服装领域的Z世代消费者分享了关于他们为何退货的领先原因的见解。超过35%的受访者因不喜爱尺码而退货。略少于30%的消费者因所购商品外观与预期不符而退货，而仅有13%的消费者会购买不同尺码的同一件商品，并退还不合身的款式。