Jouw Buurt Jouw Data

Jouw buurt, jouw data (Your neighbourhood, your data) is the Centre for BOLD Cities' research game (or gamified survey), designed to gain insights in the data awareness of Dutch citizens. At the same time, the game serves to increase this awareness.The game was developed as the 2018 national public research project for the Weekend van de Wetenschap (Science Weekend). In Jouw buurt, jouw data, participants go on a virtual data walk, during which they show what they know and how they feel about collecting (personal) data in public spaces.Jouw buurt, jouw data is set up as a 'gamified survey', an innovative research approach that combines low-key gameplay with survey questions that can be used for research. In the game, players go on a 'virtual data walk' in a fictional town. With a combination of questions, assignments and mini games in various parts of this town, players reveal what they know about smart technologies and data collection, while other parts of the game ask participants about their opinions and actions. In doing so, players compose a 'privacy profile', which is shown to them at the end of the game and provides them with feedback on the 'data points' they encountered along the way. Jouw buurt, jouw data therefore contributes to public awareness and data literacy, as well as providing the BOLD Cities research team with valuable information on how the general public perceives the topic of (personal) data collection. This information will be used to conduct further research.The Centre for BOLD Cities has assembled a dedicated team for setting up this project, consisting of the Centre's academic director Liesbet van Zoonen, Emiel Rijshouwer (Erasmus University), Els Leclercq (TU Delft) and Luuk Schokker (BOLD Cities' executive manager). For illustration and game development, the BOLD Cities team paired up with Rotterdam-based design and technology firm WEAREREASONABLEPEOPLE. The project is co-sponsored by the municipality of Rotterdam.

《你的街区，你的数据》（Jouw buurt, jouw data, Your neighbourhood, your data）是大胆城市中心（Centre for BOLD Cities）推出的研究型游戏（或称游戏化调研），旨在深入洞察荷兰民众的数据认知水平，同时提升其数据意识。该项目作为2018年荷兰国家公共研究项目，依托“科学周末（Weekend van de Wetenschap, Science Weekend）”活动开展。
在该项目中，参与者将开启一场虚拟数据漫步，在此过程中展现其对公共场所收集（个人）数据的认知与态度。《你的街区，你的数据》采用“游戏化调研”这一创新研究范式，将轻量化游戏环节与可用于学术研究的调研问题相结合。
在游戏里，玩家将在一座虚构城镇中展开“虚拟数据漫步”。通过分布在城镇各区域的问卷、任务与迷你游戏，玩家可展现其对智能技术与数据收集的认知水平；而游戏的其他环节则会收集参与者的观点与行为信息。通过上述流程，玩家将生成一份“隐私画像”，游戏结束时会向其展示该画像，并针对沿途遇到的“数据节点”为玩家提供反馈。
因此，《你的街区，你的数据》既有助于提升公众的数据意识与数据素养，也能为大胆城市中心的研究团队提供宝贵数据，帮助其了解普通民众对（个人）数据收集议题的认知态度，相关数据将用于后续研究工作。
大胆城市中心组建了专属团队负责该项目的落地执行，团队成员包括中心学术主任莉斯贝特·范祖南（Liesbet van Zoonen）、埃米尔·赖斯豪尔（伊拉斯姆斯大学（Erasmus University））、埃尔丝·勒克莱克（代尔夫特理工大学（TU Delft））以及卢克·朔克尔（BOLD Cities执行经理）。为完成项目的可视化呈现与游戏开发工作，大胆城市中心团队与总部位于鹿特丹的设计科技公司WEAREREASONABLEPEOPLE达成合作。本项目由鹿特丹市政府联合赞助。