The increasing intention of pro-environmental behavior in the tourist destination-Asia Pacific Journal of Tourism Research

The study selected tourists of Zhangjiajie National Forest Park, China as a typical case to demonstrate how perceived eco-friendship evaluation of destination information and tourist emotions influence tourists' pro-environmental behaviour. 568 tourists were used to empirically investigate the UNAM model.

本研究以中国张家界国家森林公园（Zhangjiajie National Forest Park）的游客为典型研究案例，旨在阐明游客对目的地信息的生态友好感知评价与游客情绪如何影响游客的亲环境行为。本研究共选取568名游客作为样本，实证检验UNAM模型。