A dataset of the influence of homogenization of media content on consumer impatience

This study mainly examines how viewing homogeneous media content affects the level of patience in subsequent consumption scenarios. Our hypothesis is that compared to viewing non homogeneous media content, viewing homogeneous media content will lead to higher levels of impatience in subsequent consumption scenarios; The above Main effect is mediated by people's perception of time waste in the previous scene. This dataset specifically includes four data files. Experiment 1A is to verify the Main effect; Experiment 1B verified the robustness of the Main effect. Experiment 2 validated the mediating effect of time waste on people's perception of the previous scene through direct measurement; Experiment 3 further verified the mesomeric effect through mechanism based regulation. The process of generating a dataset: conducting psychological experiments through the SeeData platform, recruiting participants and randomly grouping them to complete the psychological experiments. Processing method and steps: mainly using independent sample t-test. Using equipment and tools: Using SPSS for data analysis. Number of data entries in the table: involving 4 psychological experiments. Column label meaning: Refers to the column title.

本研究主要考察观看同质化媒体内容对后续消费场景中耐心水平的影响。我们提出假设：与观看非同质化媒体内容相比，观看同质化媒体内容会导致后续消费场景中的不耐烦程度更高；上述主效应（Main effect）由人们对前一场景中时间浪费的感知所中介。本数据集具体包含四个数据文件：实验1A用于验证主效应；实验1B验证主效应的稳健性；实验2通过直接测量验证时间浪费感知对前一场景的中介效应；实验3通过基于机制的调节进一步验证该中介效应。数据集生成过程为：通过SeeData平台开展心理学实验，招募参与者并随机分组完成实验。数据处理方法与步骤：主要采用独立样本t检验。使用的设备与工具：通过SPSS进行数据分析。表格中的数据条目数量：涉及4项心理学实验。列标签含义：指列标题。