Factors Influencing the Adoption of AI Avatar News Presenters on Arab News Platforms: An Exploratory Study (Dataset)

This dataset contains the anonymized survey data collected for the study examining audience perceptions and acceptance of artificial intelligence (AI) news presenters. The dataset includes the responses collected through the study questionnaire and the variables used for the statistical analysis reported in the associated research article. The dataset is provided in a structured format, with each row representing a participant response and each column representing a questionnaire item or study variable. The data include the coded responses to the questionnaire items and the demographic and study-related variables used in the analysis, where applicable. To protect participants’ privacy, directly identifying information has been removed from the dataset. The dataset is provided to support transparency, reproducibility, and further understanding of the data underlying the findings reported in the associated article.