eCommerce Benchmark KPIs: Consumer Electronics in Morocco

In 2023, next to an add-to-cart rate of 7.9%, a cart abandonment rate of 74.8%, and a conversion rate of 2%, the eCommerce Benchmark KPIs for Consumer Electronics in Morocco also consist of an AOV of US$72, a discount rate of 11.1%, and a return rate of 5.9%.

于2023年，摩洛哥消费电子类电子商务的基准关键绩效指标（KPI）包括7.9%的添加购物车率、74.8%的购物车放弃率、2%的转化率，同时平均订单价值（AOV）为72美元，折扣率为11.1%，退货率为5.9%。