Most meaningful types of brand-produced content in Poland 2020

Nearly half of respondents in Poland in 2020 saw events organized by or in collaboration with brands as more meaningful than regular advertising. However, only one-third of respondents thought so about product placement.

在2020年，波兰近一半受访者认为由品牌组织或与品牌合作举办的活动相较于常规广告更具意义。然而，仅有三分之一受访者对植入式广告持有相同看法。