intention_to_preserve_forest.xlsx

Dataset containing
the variables used to test a
model linking the ecological context where people live in (forest cover in the
landscape), via forest experiences (direct contact with forests and frequency
of receiving ecosystem services and disservices), to the psychological
antecedents (beliefs, attitude and intention) of the behavior of preserving
forest remnants.

Data was collected through an interview-based protocol
applied to 106 landowners living across 13 landscapes varying in forest cover
in a consolidated rural region in the Brazilian Atlantic Forest. The conceptual
model was based on the Reasoned Action Approach, considering the ecological
context and the three forest experiences as background factors. The fit of the
model to the data was tested using Piecewise Structural Equation Modelling.

For more details on data collection and the quantification of the variables
see Tisovec-Dufner
et al. Intention of preserving forest remnants among landowners in the Atlantic
Forest: the role of the ecological context via ecosystem services. People and
Nature, in press.