Eastbay brand profile in the United States 2022

How high is the brand awareness of Eastbay in the United States?When it comes to sports and outdoor online shop users, brand awareness of Eastbay is at 39% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Eastbay in the United States?In total, 11% of U.S. sports and outdoor online shop users say they like Eastbay. However, in actuality, among the 39% of U.S. respondents who know Eastbay, 28% of people like the brand.What is the usage share of Eastbay in the United States?All in all, 7% of sports and outdoor online shop users in the United States use Eastbay. That means, of the 39% who know the brand, 18% use them.How loyal are the customers of Eastbay?Around 5% of sports and outdoor online shop users in the United States say they are likely to use Eastbay again. Set in relation to the 7% usage share of the brand, this means that 71% of their customers show loyalty to the brand.What's the buzz around Eastbay in the United States?In June 2022, about 6% of U.S. sports and outdoor online shop users had heard about Eastbay in the media, on social media, or in advertising over the past three months. Of the 39% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Eastbay in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

美国市场Eastbay品牌的知名度究竟如何？针对体育与户外在线购物用户群体，Eastbay的知名度在美国达到了39%。此次调查采用辅助品牌识别的概念，向受访者同时展示了品牌的标志与书面品牌名称。Eastbay在美国的受欢迎程度如何？总体而言，11%的美国体育与户外在线购物用户表示他们喜欢Eastbay。然而，实际上，在知晓Eastbay的39%的美国受访者中，有28%的人对该品牌表示喜爱。Eastbay在美国的使用份额是多少？总的来说，美国体育与户外在线购物用户中有7%使用了Eastbay。这意味着，在知晓该品牌的39%中，有18%的人实际使用它。Eastbay的客户忠诚度如何？大约5%的美国体育与户外在线购物用户表示他们可能会再次使用Eastbay。相对于该品牌的7%的使用份额，这表明有71%的客户对品牌表现出忠诚。关于Eastbay在美国的舆论声量如何？截至2022年6月，大约6%的美国体育与户外在线购物用户在过去三个月内通过媒体、社交媒体或广告了解到Eastbay。在这39%知晓该品牌的人中，占比15%，意味着在调查时，美国市场上关于Eastbay的舆论声量并不显著。如果您想要比较不同品牌，可以通过选择调查项目进行深入分析，按照总人口或特定品牌的用户进行筛选，或者针对您精心定制的目标群体进行深入挖掘，我们的消费者洞察品牌关键绩效指标调查将为您提供全面支持。