Understanding Market Behavior on Corn Commodity: Phenomenon at Year End

The cause of market failure is the lack of synchronization between supply and demand, or vice versa. Initially, corn was considered as a substitute and a complementary commodity for food, but now it has turned into a basic need for people in Indonesia, especially when they celebrate the new year. The main aim of this study is to examine the interaction between the demand side and the supply side. The study was carried out by inviting 9,850 respondents in Samarinda City to be surveyed regarding interest, tradition, taste, price, opportunity, profit, production cost, and distribution. Empirical testing was used to interpret the data, including correlation, reliability, and validity. Constructive validity was found in the market behavior function, where the indicators of consumer demand (p < 0.01) and produce supply (p < 0.01) have a significant effect. Also highlighted were production cost and distribution, both of which have a positive channel and are closely related to the other six indicators. The consistent performance of production cost and distribution supported further evidence providing stability of measurement results. Additionally, tradition and opportunity also produced high coefficients in the reliability test. We can further examine empirical results by including other dimensions, such as social, psychological and individual factors. In addition, diagnostic transformations need to be highlighted where market trends can change along with the growth of other commodities.

市场失灵的成因在于供需未能同步，反之亦然。最初，玉米被视为粮食的替代与互补商品，但如今它已成为印度尼西亚民众的基本生活必需品，尤其在新年庆祝期间。本研究的核心目标为探析供需两侧的交互关系。研究于三马林达市邀请9850名受访者开展调研，调研维度涵盖兴趣偏好、传统习俗、口味倾向、价格水平、市场机遇、盈利空间、生产成本与分销渠道。本研究采用实证检验方法对数据进行解读，具体包括相关性分析、信度检验与效度检验。市场行为函数具备建构效度，其中消费者需求指标（p < 0.01）与供给产出指标（p < 0.01）均产生显著影响。重点关注的变量还包括生产成本与分销渠道，二者均呈现正向传导效应，且与其余六项指标紧密相关。生产成本与分销渠道表现出的稳定性，进一步验证了测量结果的可靠性。此外，在信度检验中，传统习俗与市场机遇两项指标也呈现出较高的系数值。后续可通过纳入社会、心理与个体层面的其他维度，对实证结果进行进一步拓展分析。此外，需关注诊断性转型：市场趋势可随其他商品的发展而发生变化。