[SAMPLE] SMS Consumer Behavior Data for Data Enrichment/ USA / Demographic Data / 245MM ...
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下载链接:
https://marketplace.databricks.com/details/23d4ed5b-3c96-4bc5-b555-5a638681770a/Specialists-Marketing-Services-Inc-_SAMPLE-SMS-Consumer-Behavior-Data-for-Data-Enrichment/-USA-/-Demographic-Data-/-245MM-
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资源简介:
The SMS Consumer Behavior Data is a consumer data set that is built at the name and address level, multi-sourced verified, deterministic and both hygiened and updated monthly. Covering over 245MM individuals in the USA, each consumer has hundreds of demographic data points available including age, gender, income, marital status, presence of children, education status, and more.
Data sources include transactional, public record, warranty responses, surveys and other self-reported source types.
This consumer behavior data set supports many use cases including: data enrichment, refined customer segmentation, modeling and analytics, personalization, and more.
Leverage this consumer behavior data set for improved customer insights, behavioral understanding, and overall increased operational efficiency.
Up to 12 months of historical data available.
https://sms-inc.com/privacy-notice/
SMS消费者行为数据集(SMS Consumer Behavior Data)是一款基于姓名与地址层级构建的消费者数据集,经多源核验、实现确定性匹配,已完成数据净化并按月更新。该数据集覆盖美国超2.45亿个体,每位消费者可关联数百项人口统计数据维度,涵盖年龄、性别、收入、婚姻状况、子女情况、受教育程度等。
数据来源包括交易数据、公开记录、保修反馈、调查问卷及其他自我上报类数据源。
该消费者行为数据集可支撑多种应用场景,例如数据富集、精细化客户分群、建模与分析、个性化服务等。
借助该数据集,可优化客户洞察能力、深化消费者行为认知,并全面提升运营效率。
可提供最长12个月的历史数据。
https://sms-inc.com/privacy-notice/
提供机构:
Specialists Marketing Services, Inc.



