Cambodia (2007): In-Depth Interviews and Focus Group Discussions to Understand Barriers and Motivators to Family Planning

This qualitative study addresses the barriers to use of modern contraceptive methods, in particular hormonal methods among Cambodian women. It aims to understand not only the personal reasons that may contribute to contraceptive use, but also the broader social influences that encourage or discourage the uptake and upkeep of hormonal methods. The purpose of this study is to provide information that can be used to develop a message or campaign personality for women of reproductive age.y A convenience sample was used for this study. Recruitment was conducted in rural and urban areas of Pursat province, Cambodia, using a snowball sampling method. Women between the ages of 15 and 49 were selected for inclusion into focus group discussions.

本质性研究（qualitative study）聚焦柬埔寨女性使用现代避孕方法（modern contraceptive methods），尤其是激素避孕方法（hormonal methods）所面临的障碍。研究不仅旨在厘清影响避孕行为选择的个体层面动因，亦将解析推动或阻碍激素避孕方法采纳与持续使用的多维度社会影响因素。本研究的核心目标是提供相关信息，以供为育龄女性开发避孕宣传话术及活动品牌形象。本研究采用便利抽样方法开展样本招募，招募工作覆盖柬埔寨菩萨省（Pursat province）的城乡区域，并辅以滚雪球抽样（snowball sampling）策略。研究纳入了年龄介于15至49岁的女性参与焦点小组讨论（focus group discussions）。