The relationship between self-efficacy and organizational reputation in cooperative organizations

Abstract This article aimed to identify the relationship between self-efficacy and organizational reputation based on the contribution of members of cooperatives who graduated from a professional master’s program. Theoretical support was based on the assumption that individuals with high self-efficacy (individual dimension of training effectiveness) accept professional training challenges with a high level of demand, believing that the development of new skills can increase their degree of contribution to organizational performance and, consequently, improve the cooperative’s reputation as they deliver results with strategic impacts. The research consisted of a case study, using interviews with the graduates and their leaders and followers in the cooperatives, ensuring the qualitative analysis’ internal validity. Also, the study adopted a survey to identify reputation from the perspective of different groups that maintain a relationship with cooperatives. The findings showed that self-efficacy influenced graduates in developing new competencies, especially through learning conceptual foundations and methodologies that allowed the systematization of analytical and critical reasoning in work situations. Consequently, as graduates share the knowledge acquired through social interactions in the organizational environment, they also contribute to organizational performance and reputation.

摘要 本研究旨在基于某专业硕士项目（professional master’s program）毕业的合作社成员的贡献，明晰自我效能感（self-efficacy）与组织声誉之间的内在关联。本研究的理论支撑基于如下假设：具备较高自我效能感（培训效能的个体维度）的个体，能够以高投入度应对专业培训挑战，且坚信掌握新技能可提升自身对组织绩效的贡献程度，进而在产出具有战略影响力的成果时，改善合作社的组织声誉。本研究采用案例研究法，对合作社中的毕业生及其所在合作社的领导与下属开展访谈，以保障定性分析（qualitative analysis）的内部效度；此外，本研究还通过问卷调查法，从与合作社存在合作关系的不同群体视角出发，评估其组织声誉状况。研究结果表明，自我效能感可推动毕业生培育新的职业能力，尤其是通过学习概念基础与方法论，实现工作场景中分析性与批判性推理能力的系统化构建。进一步而言，毕业生通过组织环境内的社交互动分享所学知识，也能为组织绩效与声誉提升作出贡献。