EdTech sentiment drivers for K-12 in India 2019

In 2019, the most positive sentiment driver for EdTech users in the K-12 segment in India was customer support with a positive sentiment of 64 percent. In contrast, notifications and advertisements had the most negative sentiment drivers at -19 percent. Ease of use was another highly positive sentiment driver, while pricing and payments attracted a mild positive response.

2019年，印度K-12教育科技用户群体中最显著的正面情绪驱动因素为客户支持，其正面情绪指数高达64%。相较之下，通知与广告成为了负面情绪的主要驱动因素，负面情绪指数为-19%。易用性亦成为另一重要的正面情绪驱动要素，而定价与支付方面则吸引了温和的正面反馈。