Data for: Virtual proximity and audiovisual services trade

Abstract of associated article: Audiovisual services such as music and movies in digital formats have gained substantial importance over the last decade. This paper analyses audiovisual services in a gravity model framework. In particular, we explore the role of virtual proximity – a new proxy for cultural proximity based on bilateral hyperlinks and bilateral website visits between countries – and find that ‘virtually-proximate’ countries trade significantly larger amounts of audiovisual services. Our results show that virtual proximity also has a larger impact on trade in audiovisual services than on total services trade. Moreover, in line with Hanson and Xiang (2011), our analysis indicates that in the audiovisual services sector, global fixed export costs dominate bilateral fixed export costs for most countries in our sample.关联论文摘要：近十年来，以数字格式呈现的音乐、电影等视听服务的重要性大幅提升。本文采用引力模型（Gravity Model）框架对视听服务贸易展开分析。具体而言，本文探讨了虚拟邻近性（Virtual Proximity）的作用——该指标是基于国家间双边超链接与双边网站访问量构建的文化邻近性新代理变量——研究发现，虚拟邻近程度更高的国家之间，视听服务贸易额显著更高。研究结果表明，相较于整体服务贸易，虚拟邻近性对视听服务贸易的影响更大。此外，与Hanson和Xiang（2011）的研究结论一致，本文分析显示，在视听服务领域，样本内多数国家面临的全球固定出口成本相较于双边固定出口成本占据主导地位。