SAMPLE pass_by Retail Center Traffic Data | USA | 95% Mall Coverage

This product provides daily, aggregated foot traffic counts at the retail center level, offering comprehensive coverage across over 30,000 retail centers in the United States.

Each mall or retail center is meticulously categorized by type, such as super-regional, power, or lifestyle center, and includes Gross Leasable Area (GLA). This enables robust, structured analysis across various formats and geographical regions.

Distinct from datasets that aggregate tenant-level activity, this product precisely measures the unique number of visits to the retail center itself. It is ground truth validated against physical hardware sensors, ensuring highly accurate measurement even in complex, built-up, and multi-level environments where mobile-only data sources often falter.

Mall-level traffic data can be utilized independently for broad market insights or alongside store-level visit data to understand how individual tenants are performing relative to overall center trends. The data is fully aggregated and anonymized, delivered as a daily feed to support critical business functions such as benchmarking, thorough lease evaluations, and in-depth long-term trend analysis.