eCommerce Benchmark KPIs: Health Care in South Korea

In 2023, next to an add-to-cart rate of 13.4%, a cart abandonment rate of 79.3%, and a conversion rate of 2.8%, the eCommerce Benchmark KPIs for Health Care in South Korea also consist of an AOV of US$79.3, a discount rate of 11%, and a return rate of 2.8%.

于2023年，韩国医疗保健领域的电子商务基准关键绩效指标（KPIs）中，除13.4%的加入购物车比率、79.3%的购物车放弃率以及2.8%的转化率外，还包括平均订单价值（AOV）为79.3美元、折扣率为11%以及退货率为2.8%。