FoodPanda Food & Grocery Transaction Data | Email Receipt Data | Asia | Granular & Aggregate Data available
收藏资源简介：
The Measurable AI FoodPanda Food & Grocery Transaction dataset is a leading source of email receipts and transaction data, offering data collected directly from users via Proprietary Consumer Apps, with millions of opt-in users. We source our email receipt consumer data panel via two consumer apps which garner the express consent of our end-users (GDPR compliant). We then aggregate and anonymize all the transactional data to produce raw and aggregate datasets for our clients. *Use Cases* Our clients leverage our datasets to produce actionable consumer insights such as: - Market share analysis - User behavioral traits (e.g. retention rates) - Average order values - Promotional strategies used by the key players. Several of our clients also use our datasets for forecasting and understanding industry trends better. *Coverage* - Asia (Hong Kong, Taiwan, Singapore, Thailand, Malaysia, Philippines, Pakistan) *Granular Data* Itemized, high-definition data per transaction level with metrics such as - Order value - Items ordered - No. of orders per user - Delivery fee - Service fee - Promotions used - Geolocation data and more *Aggregate Data* - Weekly/ monthly order volume - Revenue delivered in aggregate form, with historical data dating back to 2018. All the transactional e-receipts are sent from the FoodPanda food delivery app to users’ registered accounts. Most of our clients are fast-growing Tech Companies, Financial Institutions, Buyside Firms, Market Research Agencies, Consultancies and Academia. Our dataset is GDPR compliant, contains no PII information and is aggregated & anonymized with user consent. Contact [email protected] for a data dictionary and to find out our volume in each country.
Measurable AI旗下FoodPanda食品与杂货交易数据集是领先的电子收据及交易数据来源，其数据通过专属消费者应用程序（Proprietary Consumer Apps）直接从用户处采集，坐拥数百万主动选择加入数据收集的用户群体。我们通过两款获得终端用户明确同意的消费者应用程序搭建电子收据消费者数据面板，所有操作均符合通用数据保护条例（General Data Protection Regulation，GDPR）要求。随后我们对所有交易数据进行聚合与匿名化处理，为客户生成原始数据集与聚合数据集。 **应用场景** 我方客户可借助本数据集生成具备落地价值的消费者洞察，例如： - 市场份额分析 - 用户行为特征（如留存率） - 平均订单金额 - 头部市场参与者采用的促销策略 部分客户还会利用本数据集开展预测分析，以更深入地洞察行业趋势。 **覆盖范围** 亚洲地区（中国香港、中国台湾、新加坡、泰国、马来西亚、菲律宾、巴基斯坦） **细粒度数据** 交易级别的明细化高清数据，包含以下核心指标： - 订单金额 - 订购商品 - 单用户订单数 - 配送费 - 服务费 - 所使用的促销活动 - 地理位置数据等 **聚合数据** - 周/月订单总量 - 聚合形式的营收数据，历史数据可追溯至2018年。 所有交易电子收据均由FoodPanda外卖应用发送至用户的注册账户。 我方客户主要涵盖快速成长的科技公司、金融机构、买方投资机构、市场调研机构、咨询公司及学术院校。 本数据集符合通用数据保护条例（GDPR）要求，不包含个人可识别信息（Personal Identifiable Information，PII），且所有聚合与匿名化处理均已获得用户明确同意。 如需获取数据字典及了解各国家的数据体量，请联系[email protected]。
