Radio listening in the Sale area of Victoria, 1982
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https://dataverse.ada.edu.au/citation?persistentId=doi:10.26193/YNWEJW
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The aim is to assess the overall standing within its coverage area of radio station 3GI (Sale, ABC Network 3) and particularly audience awareness and reaction to recent alterations to the station's programming schedule. Data refers to the period from 1st September 1982 to 31st October 1982. Topics include: number of hours per day of radio listening; radio station listened to the most; whether the respondent has listened to stations 3GI, 3TR or 3UL in the last twelve months, an evaluation of the services of these stations, and, times when the respondent listens to 3TR, 3UL, 3GI or some other radio station during the day; preference for different programme types including 'Easy Listening' music, local horse racing, weather reports, local football, etc.; whether the local radio stations favour any one political party overall and whether they are mostly fair in their treatment of 'controversial' matters (economic, social, industrial, etc.); whether the respondent has heard offensive materials on any of the local radio stations; whether the respondent has noticed any changes in the programmes or times presented on any of the local radio stations recently and if yes, a list of the changes and whether the changes improved the station; preference for programmes broadcast over the local radio stations; a scale showing the likes and dislikes about radio station 3GI; whether the respondent speaks any languages other than English; and, whether the respondent favours having warnings and safety announcements or programmes in languages other than English on the radio. Background variables include age, sex, area of residence (town or country), and occupation.
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ADA Dataverse
创建时间:
2018-12-17



