European study in consumer-based brand equity
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Data resulting from a consumer survey on brand perception in the UK, Germany and Greece with 1800+ consumers. The data represent the development of a pencil and paper measure of...
本数据集源自针对英国、德国与希腊三国的品牌感知消费者调研，共纳入超1800名受访消费者。该数据集用于体现一款纸笔测量工具（pencil and paper measure）的研发进展……
