Decision Factors Considered By Potential Dog Adopters During Shelter Visitation

The decision-making behavior of potential dog adopters remains a research gap that needs to be addressed to model the adoption decision-making process and understand how shelter and rescue strategies may increase adoption decisions. This study investigated decision considerations of potential adopters visiting eight Mid-Atlantic dog adoption sites. Surveys from potential adopters (<i>N</i> = 517) were examined for information about their search, adoption intent during visit, and the decision factor(s) under consideration. Findings showed dog behavior was the top decision factor that potential adopters considered (305; 58.9%), which was significantly greater than chance (χ² = 16.729, p &lt; .01). Behavior was followed by dog’s age (χ² = 17.456, p &lt; .01), size (χ² = 50.137, p &lt; .01), and lifestyle fit (χ² = 57.89, p &lt; .01). Overall findings suggest potential adopters consider similar sets of decision factors when heading into adoption site visits, independent of age group, type of household, or prior experience having pets.