Monetization channels used by global online content creators 2021

According to a survey of digital content creators conducted in 2021, approximately 23 percent of niche content creators reported selling their own physical products. Branded merchandise selling was used by 18 percent of non-niche content creators to generate revenues, while 10 percent of respondents in this group reported generating revenues via affiliate marketing deals. Premium newsletters were used by three percent of niche creators and by two percent of non-niche creators as a content monetization method.

根据2021年对数字内容创作者所进行的一项调查，大约23%的细分市场内容创作者报告称，他们出售自己的实体产品。18%的非细分市场内容创作者利用品牌商品销售来获取收入，而此群体中的10%受访者表示通过联盟营销协议获得收益。细分市场创作者中有3%采用了高级通讯作为内容盈利方式，而非细分市场创作者中则有2%采用此方法。