甘肃省不同区域天猫平台销售数据

通过天猫平台调取我方品牌店铺商品销售情况表，可评估该店铺在甘肃省各区域内销售情况，并通过消费者尺寸、颜色的数据判断，该区域消费者基本情况。实现区域针对性货品销售。根据购买时间，取出对应时间数据，然后 通过字段“颜色”、“尺寸”进行数据透视，一般色比例=（黑色+白色+灰 色）/总量，尺寸比例=各尺寸数量/总 量。计算出区域内占比情况，以此判断色 系受众情况及对应区域客户穿着尺寸情况，调整对应区域生产销售情况。

By retrieving the product sales data of our brand's stores on the Tmall platform, we can evaluate the regional sales performance of these stores across all districts in Gansu Province, and deduce the basic characteristics of local consumers in each region based on the size and color information provided by consumers during their purchases, so as to enable targeted regional product sales. First, filter the data corresponding to the specified time period based on purchase timestamps, then perform data pivoting using the "color" and "size" fields. The general neutral color proportion is calculated as (number of black + white + gray products) / total sales volume, while the size proportion is calculated as the number of products of each size divided by the total sales volume. By calculating the regional proportion distribution, we can determine the color preference of the regional target audience and the appropriate wearing sizes for local consumers, thereby adjusting the production and sales strategies for corresponding regions.