Digital ad spend in Western Europe 2023, by country

In 2023, the United Kingdom was the largest digital advertising market in Western Europe with a spending of 34 billion euros. Greece was the smallest market, with an expenditure of 323 million euros. The 28 countries presented in the data set had a spending of nearly 87 billion euros altogether.

于2023年，英国成为西欧最大的数字广告市场，其支出高达340亿欧元。希腊市场规模最小，支出约为3.23亿欧元。数据集中所展示的28个国家共计支出近870亿欧元。