怡人玩具拼多多店铺客户木质玩具偏好数据

通过对宁波怡人玩具有限公司拼多多店铺客户，按玩具类型从浏览、收藏、购买、购买平均价格等多方面进行数据采集，并且采集客户购买时间、年龄、所在城市等数据，根据木质玩具偏好数据算法规则，得到木质玩具偏好数据。帮助相关公司木质玩具实现精准营销、降低销售费用、扩大客源。通过以下算法规则对拼多多客户进行木质玩具偏好指数定义：木质玩具偏好指数=(木质玩具浏览量占比+木质玩具收藏量占比+木质玩具购买量占比)*(50+木质玩具平均价格)*(100-年龄)*(最近消费时间-首次消费时间，按月份计)*性别系数(男性为1,女性为1.2)*城市系数(一线城市为1.2,二线城市为1.1,三线城市及以下为1)/10000。This dataset conducts multi-dimensional data collection on customers of the Pinduoduo store of Ningbo Yiren Toys Co., Ltd., covering metrics such as browsing, favoriting, purchasing, and average purchase price categorized by toy types, as well as additional customer data including purchase time, age, and city of residence. Wooden toy preference data is derived based on the predefined algorithmic rules for wooden toy preference analysis, which aims to help related wooden toy enterprises achieve targeted marketing, reduce sales costs, and expand their customer base. The Wooden Toy Preference Index is defined for Pinduoduo customers via the following algorithmic formula: Wooden Toy Preference Index = [(Proportion of wooden toy browsing volume + Proportion of wooden toy favorites + Proportion of wooden toy purchases) × (50 + Average price of wooden toys) × (100 - Age) × (Number of months between the latest consumption time and first consumption time) × Gender coefficient (1 for male, 1.2 for female) × City coefficient (1.2 for first-tier cities, 1.1 for second-tier cities, 1 for third-tier and below cities)] / 10000