Actions UK businesses take to target overseas customers 2022

During a 2022 survey carried out among UK businesses who exported goods or services, three percent stated they used direct marketing activities to target customers outside the United Kingdom. More than 4 in 5 surveyed businesses (82 percent) said they exported but did not intentionally target overseas customers.

在2022年对英国出口货物或服务的商企进行的一项调查中，有3%的受访者表示他们采用了直接营销活动来针对英国以外的客户。超过五分之四的调查对象（82%）表示他们进行了出口活动，但并未有意向针对海外客户进行市场定位。