Replication Data for: Driving Mobile App User Engagement Through Gamification

Five files are provided: 01_synthetic_data_model.r 02_app_data.rda 03_mean_center_da.rda 04_Bayesian_Tobit_II.stan 05_fit.RData File 01: This R file loads synthetic data and estimates a Bayesian Tobit II model with four outcomes. File 02: The dataset app_data.rda contains 15,481 observations of 100 users. It contains synthetic observations of all variables needed for the analyses. File 03: This dataset includes the means of the transformed variables in the original data, such that variables can be mean-centered analogously in the synthetic data. File 04: This .stan file provides the Bayesian Tobit II Stan code which is integrated into the R file (see File 01) as a stand-alone file in case it needs to be inspected with syntax highlighting or run on a different dataset. File 05: This file includes the output derived from fitting the Stan model on the synthetic data (i.e., a so-called "stanfit object"). If one does not want to run the model, one can directly import this file in R. The readme.txt describes details of the replication files.