eCommerce Benchmark KPIs: Consumer Electronics in Portugal

In 2023, next to an add-to-cart rate of 9.2%, a cart abandonment rate of 70.4%, and a conversion rate of 2.7%, the eCommerce Benchmark KPIs for Consumer Electronics in Portugal also consist of an AOV of US$78.9, a discount rate of 10.6%, and a return rate of 7.6%.

在2023年，葡萄牙消费电子领域的电子商务基准关键绩效指标（KPIs）包括9.2%的加入购物车率、70.4%的购物车放弃率、2.7%的转化率，此外还涵盖平均订单价值（AOV）为78.9美元、10.6%的折扣率和7.6%的退货率。