Ocean Tourism

Vacation behavior of West Germans and interest in cruises.

Topics: vacation entitlement from employer; vacation frequency; length
of vacation and vacation destinations; those involved in the decision
and sources of information in vacation planning; preferred travel form
and utilization of tour operators or travel agencies; attitudes to
vacation and trips abroad (scale); preferred vacation countries;
attitude to cruise ships and cruises; criteria in the choice of cruise
ship; requirements and image of cruises (scales); image of airlines;
interest in a combined flight-cruise; preferred means of travel to
place of departure and departure harbor for a Mediterranean cruise;
personal interest in a future cruise and amount willing to pay for this
form of trip; earlier cruises and judgement on the performance of
cruise companies of different nationalities; reading newspapers and
magazines.

Demography: age; sex; marital status; ages of children (classified);
religious denomination; school education; occupational position;
employment; household income; household size; respondent is head of
household.

Interviewer rating: residential area; district code.