B2C e-commerce market size in the digital sector in Japan 2023, by category

In 2023, online games were the leading category in the digital segment of the business-to-consumer (B2C) e-commerce market in Japan, with a market value of almost 1.3 trillion Japanese yen. That year, B2C e-commerce within the digital sector exceeded a scale of 2.6 trillion Japanese yen.

在2023年，网络游戏成为日本消费者对企业（B2C）电子商务市场中数字领域的领先类别，其市场规模接近1.3万亿日元。当年，日本数字领域的B2C电子商务市场规模超越了2.6万亿日元的规模。