Leading fitness apps by monthly active users in China 2024

In September 2024, Keep, an app providing online fitness programs, topped in the sports app ranking in China with about more than 13.7 million monthly active users. The success of Keep based on the combination of the Instagram-style social media and e-commerce functions. Apart from sports enthusiasts benefit from Keep, business brands also promote their sales in the app's own sports store and create social campaigns in the community space. As more Chinese pursue a healthy and active lifestyle, the fitness industry in China is expected to thrive.

2024年9月，提供在线健身课程的应用程序Keep登顶中国体育类应用排行榜，月活跃用户逾1370万。Keep的成功源于其融合了类Instagram（Instagram）的社交媒体功能与电商业务功能。除体育爱好者可从Keep平台获益外，商业品牌亦可借助该应用自有体育商城提升销量，并在社区空间开展社交营销活动。随着越来越多中国人追求健康积极的生活方式，中国健身行业预计将迎来蓬勃发展。

搜集汇总

背景与挑战

背景概述

该数据集统计了2025年5月中国领先的体育和健身应用的月活跃用户数（MAU），以百万为单位，其中Keep应用以最高用户数位居榜首。数据来源于iiMedia Research，发布于2025年6月，并通过Statista平台提供，但属于付费内容，需要订阅才能访问完整数值和详细信息。