Spain: leading social media and apps among Gen Alpha users 2023

According to a survey in Spain in March 2023, 95 percent of Generation Alpha respondents used WhatsApp, making it the most popular social media platform in the country among that population group. Instagram, TikTok, and YouTube, each with an audience reach of 84 percent, 79 percent, and 67 percent of these respondents.

根据2023年3月在西班牙进行的一项调查，Alpha世代受访者中有95%使用了WhatsApp，使其成为该国该年龄群体中最受欢迎的社交媒体平台。Instagram、TikTok和YouTube，其受众覆盖率分别为84%、79%和67%。