Abstract An overview of flow theory is presented from the literature across multiple disciplines, including information systems, ecommerce, marketing, digital gaming, user interface, management, and c
This data pertains to the study focuses on the cognitive and relational dimensions of the buyer experience in the e-marketplaces context and targets to develop and validate a platform experience (PLX)
Resulting database from the final survey used in the article "The Social Dimension of Consumer-AI Interaction: Alienation, Anthropomorphism, and Identity in AI-Mediated Marketing".