Dataset _ Cultural Blindness: Eye-tracking trial of visual attention towards Assistive Technology (AT) product, by students from the UK and Pakistan

These data files are associated with a recent eye-tracking
based experiment. The enclosed dataset comprises of raw-data obtained from the
eye-tracking trials from the young-adult participants from the United Kingdom
(UK) and Pakistan. A complete process of the experiment is illustrated in the first visual. Initially, an anonymised and brief information of
participants is presented in this dataset (having a format of .xlsx).

Afterwards, a series of text (.txt) files is presented. Each
.txt file contains raw-data obtained from the Tracksys supplied BeGaze 3.6 software,
describing the details of pattern of fixation of viewers/participants’ viewing
behaviour. To gain insights of viewers viewing behaviour (from .txt files), comprehensive,
yet untreated, data files of both groups for all visuals are also enclosed with
this dataset.

The supplemental material (heatmaps) are also obtained from the
post-processing phase. Those are also presented here, for the participants of
both groups, separately.

NOTE: Respective encoded files name, differentiates and
defines the relevant information of one file from another.