Real Keyword Dataset
收藏arXiv2025-09-30 收录
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资源简介：
该数据集包含了来自不同领域，包括索尼产品及IT服务的真实关键词数据及其关键绩效指标（KPIs）。具体内容包括已投放的关键词、搜索量、点击量、竞争对手得分以及每次点击成本等度量标准。该数据集的规模覆盖了10种索尼产品及IT服务，其任务是对赞助搜索广告中的关键词生成及其性能进行评估。
This dataset comprises real keyword data and their corresponding key performance indicators (KPIs) across various domains, including Sony products and IT services. The specific metrics included are deployed keywords, search volume, click volume, competitor scores, and cost per click (CPC). Covering 10 categories of Sony products and IT services, this dataset is designed to evaluate keyword generation and their performance in sponsored search advertising.
提供机构：
Sony
