银杏政研

产品重点基于银联商务海量真实场景下的消费大数据，统筹算法模型与可视化技术，紧密围绕各级政府关心的数字化需求，着重面向文旅局、商务局、统计局、大数据局等机构，实现消费与客流数据综合治理、指标标准统一、趋势动态展示、分析报告生成等，助力各地各级政府单位及企业解决数据孤岛难题，实现数据治理、运营分析与辅助决策一体化、可视化、智能化，助推服务型政府建设，推动政府数字化转型。

This offering is developed based on the massive real-world consumption big data of UnionPay Commerce, integrating algorithm models and visualization technologies. Closely targeting the digitalization needs of governments at all levels, it primarily serves institutions including cultural and tourism bureaus, commercial bureaus, statistics bureaus and big data bureaus. It enables comprehensive governance of consumption and passenger flow data, unified indicator specifications, dynamic trend visualization and automated generation of analysis reports. By assisting government units and enterprises across all regions and levels to address the challenge of data silos, it realizes integrated, visualized and intelligent data governance, operational analysis and auxiliary decision-making, thus facilitating the construction of a service-oriented government and promoting the digital transformation of governments.