OOH advertising expenditure in Russia 2023, by segment

Outdoor advertising was the leading segment of out-of-home (OOH) ads by spending in Russia, at nearly 58 billion Russian rubles in 2023. It was followed by transit advertising, or placements in public transportation, whose expenditure reached seven billion Russian rubles.

户外广告在俄罗斯户外广告（OOH）支出中占据领先地位，2023年的支出高达近580亿俄罗斯卢布。紧随其后的是公共交通广告，即公共交通工具内的广告位，其支出达到了70亿俄罗斯卢布。