Online shoppers using virtual try-ons 2022, by select countries

In 2022, 14 percent of online shoppers had tried products virtually in Germany. Virtual try-ons were popular among 12 percent of U.S. online shoppers, while only eight percent of French online consumers used this specific feature in their customer journey. Tools enabling to visualize furniture or try on makeup or accessories were used by eleven percent of e-shoppers in the UK.

在2022年，德国有14%的在线购物者尝试了虚拟产品。在美国，12%的在线购物者偏好虚拟试穿，而仅8%的法国在线消费者在其购物旅程中使用了这一特定功能。在英国，11%的电子商务消费者使用了可视化家具或试穿化妆品或配饰的工具。