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MBI Sociodemographic-Bundle Basic for Hungary at Postcode Level

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Snowflake2025-07-07 更新2025-07-08 收录
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资源简介:
MBI's sociodemographic data is available for many countries worldwide. All data comes from a single source, ensuring consistency and comparability across markets. The Sociodemographics-Bundle Basic for Estonia at the 4-digit postcode level includes the following variables: - population - gender - age structure (15-year age bands) - household figures If you require a variable not included in the Basic Bundle, feel free to reach out. We will be happy to help you find a product that fits your needs. The data offered on this site are sociodemographic data at the postal code level. This fine-grained level of detail makes the data suitable for a wide range of applications – for example, enriching customer databases, which are often organized by postal code. Additional geographic levels are available for most countries upon request. MBI’s sociodemographic data supports informed decision-making wherever a clear understanding of the market is needed. It is especially valuable for use cases such as: - Quantify regional sales opportunities / market potentials - Focus on marketing activities locally - Controlling: Formulate realistic and quantified objectives - Identify unused market potential - Restructure and optimize market and sales areas - Site planning: Develop expansion strategies - Evaluate areas for strengths and weaknesses - Map marketing campaigns
提供机构:
Michael Bauer International GmbH
创建时间:
2025-07-01
原始信息汇总

MBI Sociodemographic-Bundle Basic for Hungary at Postcode Level

概述

  • 提供匈牙利4位邮政编码级别的社会人口统计数据。
  • 数据来源单一,确保全球市场的一致性和可比性。
  • 包含变量:人口、性别、年龄结构(15岁年龄组)、家庭数据。

商业需求

市场分析

  • 揭示未开发的市场潜力。
  • 基于人口特征精确量化区域销售机会。

需求预测

  • 利用人口趋势设定数据驱动的销售和绩效目标。

位置规划

  • 评估目标区域的社会人口构成,制定有效的扩展策略。

360度客户视图

  • 结合社会人口统计数据和客户数据,全面了解客户需求和行为。

位置数据丰富

  • 用详细的人口和家庭属性丰富地理数据集。

数据字典

  • 表名:MBI_MARKETDATA_2024_HU_POSTCODES4_SOCIO
  • 列名:
    • CTRYCODE (Varchar)
    • POSTCODE (Varchar)
    • NAME (Varchar)
    • P_T (Number)
    • P_PRM (Number)
    • HH_T (Number)
    • HH_SIZE (Number)
    • MALE (Number)
    • FEMALE (Number)
    • AGE_T0014 (Number)
    • AGE_M0014 (Number)
    • AGE_F0014 (Number)
    • AGE_T1529 (Number)
    • AGE_M1529 (Number)
    • AGE_F1529 (Number)
    • AGE_T3044 (Number)
    • AGE_M3044 (Number)
    • AGE_F3044 (Number)
    • AGE_T4559 (Number)
    • AGE_M4559 (Number)
    • AGE_F4559 (Number)
    • AGE_T60PL (Number)
    • AGE_M60PL (Number)
    • AGE_F60PL (Number)

使用示例

查询匈牙利邮政区域样本数据

sql SELECT * FROM SOCIO."MBI_MARKETDATA_2024_HU_POSTCODES4_SOCIO";

其他信息

  • 提供商:Michael Bauer International GmbH
  • 试用:免费试用
  • 刷新频率:每年
  • 时间覆盖范围:2024年1月1日至2024年12月31日
  • 地理覆盖范围:匈牙利(按邮政编码)
  • 云区域可用性:AWS多个区域

联系方式

  • 销售:info@mbi-geodata.com
  • 支持:info@mbi-geodata.com
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