eCommerce Benchmark KPIs: Electronics in Serbia

In 2023, next to an add-to-cart rate of 9.2%, a cart abandonment rate of 73.5%, and a conversion rate of 2.4%, the eCommerce Benchmark KPIs for Electronics in Serbia also consist of an AOV of US$79.7, a discount rate of 15.6%, and a return rate of 5.5%.

于2023年，塞尔维亚电子产品的电子商务基准关键绩效指标（KPIs）除9.2%的加入购物车率、73.5%的购物车放弃率及2.4%的转化率外，还包括平均订单价值（AOV）为79.7美元、折扣率为15.6%，以及退货率为5.5%。