eCommerce Benchmark KPIs: Media in Romania

In 2023, next to an add-to-cart rate of 10.2%, a cart abandonment rate of 73.8%, and a conversion rate of 2.7%, the eCommerce Benchmark KPIs for Media in Romania also consist of an AOV of US$20.5, a discount rate of 10%, and a return rate of 3.3%.

于2023年，罗马尼亚媒体类电子商务的基准关键绩效指标（KPI）包括：10.2%的加入购物车率、73.8%的购物车放弃率、2.7%的转化率，同时平均订单价值（AOV）为20.5美元，折扣率为10%，退货率为3.3%。