Abstract This research investigates managerial risk perception regarding internationalization of small and medium-sized enterprises in the Brazilian context. We examine how managers' perception of ris
With the advancement of corporate globalization, an increasing number of small and medium-sized enterprises (SMEs) have leveraged globalized resources to achieve accelerated growth mode that significa
Yum! Brands is a global restaurant company which owns KFC, Taco Bell, Pizza Hut including WingStreet, and Habit Burger Grill. In 2023, Kentucky Fried Chicken restaurants were operating in 149 countrie
