Leading reasons to use product/service subscriptions worldwide 2023
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https://www.statista.com/statistics/1401611/why-consumers-use-subscriptions-worldwide/
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In 2023, about 50 percent of consumers currently subscribed or planned to subscribe to subscription services due to convenience, making it the leading reason to do so worldwide. The second-most common reason for using subscription services was monetary in nature.
在2023年,大约50%的消费者目前已订阅或计划订阅订阅服务,原因在于其便利性,这使得便利性成为全球范围内选择订阅服务的主要原因。使用订阅服务的第二大常见原因是其货币性质。
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