Agent and recipient vs. morality and competence in perception of self and others - perspective of role or the role of perspectives?

In commentary on B. Wojciszke and W. Baryła's (2006) paper, arguments are presented that polemicize with the assumptions of the authors' theory that an agent concentrates more on the competence domain of his or her activity and the recipient concentrates on the morality domain of the agent's action. In support of this polemic, theoretical and empirical lines of research are cited, which suggest that the agent should be interested in the moral qualities of his or her own action on account of fulfillment of social and egotistic motives. Moreover, the results of research which suggested that the content of perception may depend on culture, sex, the content of the self and the circumstances of actor's action are reviewed. Many factors can determine if the agent and the recipient concentrate on morality or competence domains, thus it was proposed to separate the considerations concerning the determinants of the content of perception and the consequences of playing the role of agent or recipient. peerReviewed publishedVersion