Cambodia (2013): MAP survey assessing the RH distribution performance. Round I.

The purpose of the 2013 distribution survey, specifically for birth spacing and abortion services, is to provide evidence for social marketing decision making in the areas of birth spacing products and service delivery systems. In doing so, the performance of the social marketing program will be improved in terms of health impact, behavior change, cost-effectiveness, equity and efficiency. PSK employed distribution survey techniques to gather information from the outlets that have purchased RH products from Mega and from PSK. The purpose of the study is to establish a baseline for the next phase of the program and to understand current performance of the distributor with regard to product availability. The study collects information from the cross sectional populations of registered outlets across Cambodia.