Cafe brand preference in South Korea 2023

According to a survey among South Korean consumers in April 2023, Starbucks was by far the most preferred cafe brand, with more than a quarter of respondents answering that way. Following were the franchises Mega Coffee and Paik's Coffee, with 14.3 and eight percent of respondents' answers each.

根据2023年4月对韩国消费者的调查结果，星巴克无疑是消费者最偏好的咖啡馆品牌，超过四分之一的受访者选择了这一选项。紧随其后的是Mega Coffee和Paik's Coffee连锁店，分别占受访者的14.3%和8%。